E-Commerce: The Importance of Gaining the Trust of Consumers :: Personal Narrative Writing

E-Commerce: The Importance of Gaining the Trust of Consumers A crisp autumn breeze rustles through the trees, while I attempt to carry four bags of groceries up the two flights of stairs leading to my New York apartment. The anticipation I had previously felt while awaiting this important day, has now turned into extreme excitement. Today is the day of my interview with my possible future boss. Since I have just recently finished my fourth year of graduate school, I spent the entire summer searching the New York companies and firms for a reasonable job in the marketing business. I received my degree from Columbia University in the marketing aspects of online shopping. During school I studied techniques on how to effectively construct marketing websites. After three weeks of interviews and diligent searches for a respectable position, I became frustrated and overwhelmed. Fortunately, when I was just about to apply for a temporary teaching position at a nearby computer technical college, I met Ray Burke. Actually our very meeting was coincidence. After finishing a walk with my golden retriever, Benjamin, I was relaxing in a small street corner coffee shop when I first spotted Ray Burke. Benjamin became excited by a passing poodle, and took off knocking Ray Burke to his feet. Mortified, I dashed over to the spot where Ray Burke was now spread out on the ground, and observed that he was an older man around sixty. What was left of his gray hair was randomly dispersed and appeared to be stuck to his head with gel. His navy suite jacket was now muddy from his fall. I immediately started apologizing for Benjamin. However, to my surprise, Ray Burke was not mean and angry about the accident. Instead, he actually invited me inside and offered to buy me a cup of coffee. As we sipped our mocha lattes, he asked me about my work and I explained to him that I was n ow searching for a position as developing online markets and websites, but that I was struggling to find jobs in the market. Although I know that the situation was probably mere coincidence, that day I thought what followed next in our conversation was pure fate. Ray Burke turned out to be the CEO of a major marketing company in New York City that recently started a marketing branch concerning the construction of online electronic shopping sites.